Esports World Cup Rolls On in Paris with PUBG and FC Pro Finals This Week

Esports World Cup (official) · 1d ago

The Esports World Cup's first-ever edition outside Saudi Arabia continues in Paris through late August, with this week spotlighting PUBG: BATTLEGROUNDS' 24-team, $2 million bracket and the FC Pro World Championship's $1.5 million finale, both wrapping July 26. The tournament's global campaign has been fronted by a trailer pairing Cristiano Ronaldo with esports stars like Faker and ZywOo, underlining how far crossover marketing between traditional sport and gaming has come. Opening festivities in Paris also brought performances from DJ Snake and Aya Nakamura.